Privacy Policy

1. About this policy

This Privacy Policy explains how F1® Experiences, operated and authorised by Formula One Digital Media Limited (“we”, “our”, “us”) processes personal data in connection with our website and services, including ticket and hospitality bookings. We are based in the United Kingdom and comply with UK and applicable data protection law, including the UK GDPR.

By using our website and services, you acknowledge that you have read and agree to this policy.

2. Data we collect

We may collect:

• Contact information (name, email, address, phone)
• Payment and billing details
• Booking and order history
• Device and browser data, IP address, and usage information (e.g. via cookies)
• Communications you send to us (e.g. support enquiries)

We collect this when you use our site, make a booking, or contact us. We may also receive data from partners who help us provide our services.

3. How we use your data

We use your data to:

• Process and fulfil your orders and bookings
• Communicate with you (confirmations, support, updates)
• Improve our website and services
• Comply with legal obligations and protect against fraud
• Send marketing where you have agreed (you can opt out at any time)

4. Sharing your data

We may share your data with event organisers and partners to fulfil your booking, with payment and technology providers who help us run the service, and where required by law. We do not sell your personal data.

5. Your rights

Under UK data protection law you have the right to:

• Access the personal data we hold about you
• Request correction of inaccurate data
• Request erasure of your data in certain circumstances
• Object to or restrict certain processing
• Data portability (receive your data in a structured format)

To exercise these rights or for any privacy enquiry, contact us using the details on our Contact or Support page. You also have the right to complain to the Information Commissioner’s Office (ICO) in the UK: ico.org.uk.

6. Security and retention

We use appropriate technical and organisational measures to protect your data. We retain personal data for as long as needed to provide our services, comply with law, and resolve disputes. When no longer needed, we securely delete or anonymise it.

7. Changes

We may update this policy from time to time. The “Last updated” date at the top will change. Continued use of the site after changes means you accept the updated policy.

8. Contact

For questions about this Privacy Policy or our use of your data, please contact us via the Support or Contact page on this website.